Swiggy Follows Zomato and Blinkit in Integrating Generative AI

K.C. Sabreena Basheer Last Updated : 21 Jul, 2023
3 min read

Swiggy, the renowned food delivery platform, embraces the potential of generative AI to transform how we discover food and groceries. Following the footsteps of major industry players such as Zomato, Blinkit, and Instacart, Swiggy aims to bring the latest AI technologies to its platform. By developing AI-led solutions for its restaurant partners and delivery ecosystem, Swiggy is gearing up to improve user experience, cut down operational costs, and revolutionize the food-tech industry.

Also Read: Zomato Embarks on Groundbreaking Artificial Intelligence

Food delivery app Swiggy finds AI-led solutions in food tech.

Unleashing the Neural Search Capability

Swiggy’s neural search capability results from a specially adapted Large Language Model (LLM) that dives deep into the specific language associated with dishes, recipes, restaurants, and Swiggy’s unique search data. With 50 million items in its food catalog, this innovative feature ensures real-time and precise responses to food-related queries.

AI-Powered Conversations: Personalized Food Recommendations

Implementing AI-powered neural search allows users to indulge in open-ended and natural queries like chatting with a friend. By typing commands like “show me vegan dishes available nearby” or “show me healthy beverage options,” users receive personalized and relevant search results, making the food discovery experience delightful.

Also Read: Instacart Revolutionizes Shopping with AI-Powered Search: Meet Ask Instacart

Swiggy's new generative AI helps you decide what to order on the food delivery app.

Understanding Food Taxonomy: The Genius of Swiggy’s AI

Unlike other AI-powered tools, Swiggy’s neural search truly understands the intricate nuances of food taxonomy. For instance, even if a dish isn’t labeled diabetes-friendly, the AI recognizes the relevance and presents the desired options to users. Say goodbye to specific keywords and let Swiggy’s AI do the work for you!

Swiggy Instamart – Beyond Food Discovery

The AI magic doesn’t end with food! Swiggy is all set to integrate neural search into Swiggy Instamart, offering a more conversational and intuitive way to discover groceries and household items. Get ready for a seamless and efficient shopping experience with the power of AI at your fingertips.

Also Read: Google’s AI Fashionista: Try Clothes Virtually

Swiggy Dineout – Your Personal Dining Guide

Swiggy Dineout takes dining exploration to a whole new level! Meet the virtual concierge, a conversational bot powered by AI that guides users to restaurants aligned with their preferences. From ambiance and kid-friendliness to valet parking and ratings, Swiggy Dineout ensures a dining experience tailored to your tastes.

Swiggy uses generative AI to improve sine-out experience.

Empowering Restaurant and Delivery Partners with AI

Swiggy’s AI-led solutions also extend their benefits to restaurant and delivery partners. With in-house tuned LLMs, restaurant owners can now self-serve on various processes, addressing queries related to onboarding, ratings, payouts, and more. Streamlining operations and enhancing efficiency, Swiggy’s AI revolutionizes the support system for its partners.

Also Read: Revolutionizing Restaurants: The Power of AI in Food Service

The AI-Powered Chatbot: A Step Towards Enhanced Customer Service

Customer service is about to get an upgrade with Swiggy’s GPT-4 powered chatbot. Collaborating with a third party, Swiggy aims to provide efficient and empathetic responses to commonly-asked customer queries, ensuring a smooth and satisfying experience for every user.

Also Read: AI Software in Call Centers Revolutionizes Customer Service

Renowned food delivery app Swiggy embraces the potential of generative AI to find AI-led solutions in food tech & transform user experience.

Our Say

Swiggy’s adoption of generative AI is a game-changer in the food-tech industry. With neural search, AI-powered recommendations, and innovative support for partners, Swiggy is shaping the future of food discovery and delivery. Stay tuned as Swiggy continues to explore new frontiers with AI, promising even more exciting developments in the near future!

Sabreena Basheer is an architect-turned-writer who's passionate about documenting anything that interests her. She's currently exploring the world of AI and Data Science as a Content Manager at Analytics Vidhya.

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