Know All About Google Chrome’s Latest AI Features

K.C. Sabreena Basheer Last Updated : 25 Jan, 2024
2 min read

Google Chrome is set to revolutionize your browsing experience with three innovative AI features. In an effort to make web exploration easier, safer, and more personalized, Google is introducing tab grouping, generative AI themes, and an enhanced writing tool for its Chrome web browser on Mac and Windows. Let’s delve into these exciting developments that aim to redefine the way users navigate the digital realm.

Also Read: ChatGPT to Replace Google Assistant on Android

Google Chrome's latest AI features: tab grouping, generative AI themes, and an enhanced writing tool.

Generative AI Themes for Personalized Experience

Building on the success of Pixel 8, Google brings generative AI themes to the Chrome browser. Users can now personalize their browsing experience by creating custom themes based on mood, visual style, and color preferences. The process is straightforward – visit the Customize Chrome side panel, click “Change Theme,” and then “Create with AI.” This feature aims to infuse a sense of individuality into the user’s online journey.

Also Read: Google’s Introduces Video Generation Model – LUMIERE

Tab Grouping for Streamlined Browsing

Google Chrome introduces an innovative tab grouping feature that automatically suggests and creates tab groups based on open tabs. This proves especially helpful for users juggling multiple tasks simultaneously, such as planning a trip, researching topics, and shopping. To activate this feature, users can simply right-click on a tab and select ‘Organise similar tabs’ or click the drop-down arrow beside the tab.

Tab grouping on Google Chrome browser.

Empowering Your Writing Experience

Following the announcement of the “Help Me Write” feature at the I/O 2023 event, Google is expanding its capabilities. Users can now articulate their thoughts more effectively across all websites, making writing emails, online reviews, and filling out forms a seamless process. By right-clicking on a text box, users can select “Help me write” and enter a few keywords, allowing AI to generate automatic text responses.

Also Read: Google Releases News Writer AI ‘Genesis’

User Guide for New Features

To ensure users can leverage these cutting-edge features, Google provides a simple guide. Accessing the features is a breeze – click on “Settings” from the three-dot menu and navigate to the “Experimental AI” page. However, it’s essential to note that these features are temporarily disabled for Enterprise and Education accounts due to their experimental nature.

Our Say

In an era dominated by technological advancements, Google Chrome’s latest AI-driven features stand out as a testament to the company’s commitment to enhancing user experience. The tab grouping feature addresses the challenge of managing numerous open tabs, while generative AI themes add a touch of personalization to the browser. The expanded “Help Me Write” feature reflects Google’s dedication to facilitating seamless communication on the web.

As these features roll out, users can look forward to a more intuitive and tailored browsing journey. Let’s embrace the future of web exploration with Google Chrome’s AI enhancements, where innovation meets user-centric design.

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Sabreena Basheer is an architect-turned-writer who's passionate about documenting anything that interests her. She's currently exploring the world of AI and Data Science as a Content Manager at Analytics Vidhya.

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